The project is divided into several significant construction phases. We are starting with the “Community Hub”, consisting of a plastic recycling station, a new toilet facility and a small bistro. At the same time, the workshop for clay and wood construction is already scheduled to start. These first small projects are intended to set the direction and build trust. At the same time, they are the basis for the further construction of the resort and school.
First steps in the project
Overview: Discover Brama
Brama Tourism Academy
The modular training has 3 main focuses. Courses last from 1 to 6 months and can be combined individually: the full training is completed after 3 years.
80% of the places are reserved for women and girls. The aim is to increase their chances of getting a good education and a job, and to reduce social inequalities.
With “full classrooms”, up to 90 trainees per month are expected to complete a course – and either continue their training or move into regular employment.
Successful entry into the labour market after training is a measure of our success. 85% of our graduates are to be placed in secure jobs through our partner network.
Brama Eco Beach Resort
20 guest apartments for 2-3 people each and 1 VIP villa for a larger group will be built on an area of 30,000 m².
The resort has a capacity of 639 overnight stays per month – economically viable without mass tourism.
In addition, up to 140 visitors per day will be able to use our facilities. These include the restaurant, the show kitchen with event area, the pool area with the bar and the spa area.
On the Wedding Pier, we organise romantic weddings on the beach – small and private, or a lavish celebration.
Our intentions and objectives for the project
Soft Tourism is multifaceted
Tourism is on the rise in Ghana. This is an opportunity for the country’s socio-economic development: sustainable tourism drives the expansion of key infrastructure, creates jobs, facilitates labour market participation, especially for women, increases regional value chains, and can reduce poverty and inequality.
This is what we want to accomplish:
Although Ghana has made great strides in gender equality, women in rural areas have less access to education. This also reduces their chances of finding fairly paid work. We are creating immediate jobs by focusing on employing women in the resort, and we are also ensuring that women have better access to the labour market in the long term by providing them with quality vocational training in tourism at the Brama Tourism Academy.
Building a resort creates new demand: for building materials or supplies for the hotel, for goods to sell directly to tourists, for more and better services and infrastructure. As more people travel to the area, roads and attractions are likely to be upgraded and developed, automatically creating new jobs. Tourism therefore has a positive (financial) impact on other sectors, such as construction or transport. If most of this added value stays in the region, it will be reflected in economic development.
Around 40 jobs will be created at the resort, its restaurant, bar and event venue. We also ensure that local fishermen and farmers will find a reliable market for their products.
The training certificates from the Brama Tourism Academy will also increase the employability of our graduates, giving them the desired skills and credentials in the job market and making it easier for them to find employment.
The property is connected to the local power grid. However, to save costs and be more sustainable, we will make use of renewable forms of energy such as solar and wind power, coupled with electricity storage (batteries). In this way we aim to become independent of fossil fuels.
With the construction of one of our first sub-projects, the public shower and toilet facility, we are facilitating access to hygiene. Unfortunately, it is common for people to defecate on the beach or in the forest due to a lack of alternatives. This is neither good for the environment nor hygienic. In the near future, the outdated toilet complex in Bobrama, which is used by many villagers who do not have running water or a toilet at home, will also be renovated.
We have involved the people of Bobrama in all the planning for the project from the very beginning. This builds trust and gives people the opportunity to engage and participate in something we can all be proud of.